bassethound
Forum Supporter ,
Italian pay TV operator Sky Italia and broadcaster Mediaset have had their bids for the broadcast rights to top football league Serie A accepted, according to various reports.
Lega Calcio, the governing body of Italy’s soccer leagues, invited bids for three seasons covering 2012-2015. The new deal with News Corp’s Sky Italia will see the DTH operator pay an average of €560 million each season for the rights to all 20 teams. Mediaset’s package is worth about €265 million each season for the rights to 12 teams.
Overall, the deals are worth about five per cent more than existing deals.
Lega Calcio, the governing body of Italy’s soccer leagues, invited bids for three seasons covering 2012-2015. The new deal with News Corp’s Sky Italia will see the DTH operator pay an average of €560 million each season for the rights to all 20 teams. Mediaset’s package is worth about €265 million each season for the rights to 12 teams.
Overall, the deals are worth about five per cent more than existing deals.
